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Monday, May 19, 2008

South Park Has Surprise Writing Tips - Article 8 in the "High-Quality Content Builds Traffic" Series

Writing tips for topics that will attract your prospects can come from the strangest places! See how the cartoon show South Park triggered a few ideas. Remember, to build traffic to your website, content is king. Developing high-quality content is key for traffic-building strategies such as publishing articles, posting blog entries, and adding fresh content to your website to entice visitors (and search engines) to return again and again.

Even South Park provides creating tips!

During the week of our Christmas family reunion, my brothers tuned into the cartoon show South Park. I hate to admit it, but that disreputable show makes me laugh.

One episode, "Two Days Before the Day After Tomorrow," spoofs the movie of a similar name. Isn't that title wonderfully convoluted? The creators could've simply called that episode "Today," but that wouldn't have been as clever.

In that case, the fact that the title ISN'T clear is humorous-and instructive. The title "Two Days Before the Day After Tomorrow" is so convoluted, you must unravel it to make sense of it. that approach works brilliantly for a witty, irreverent cartoon show. But I recommend CLARITY over a clever, convoluted approach for articles, blog postings, and website pages where your goal is to build traffic, build your list, and sell products and services.

Tips to be clear

For compelling creating, aim to express instant car insurance quote as clearly as possible. Here are my top two tips:

1. Use you instead of one.

Poor: One should carefully consider the quality of TV shows one watches, especially if children are watching, too.
Better: Carefully consider the quality of TV shows you watch, especially if children are watching, too.

2. Use active, colorful verbs that precisely communicate your idea.

Poor: Many insurance life remortgages bad credit are a clever melding of old scripts with pop culture. (Here, the verb is are. A better verb, meld, is buried in the phrase "a melding of")
Better: Many innovative comedies cleverly meld old scripts with pop culture.

More tips to achieve clarity:

  • Break one long sentence into two.
  • Use the active voice ("Cartman killed Kenny") instead of passive ("Kenny was killed").
  • Eliminate the preposition of whenever possible. For example, change "a result of the watching of crude shows by children . . . " to "as a result, when children watch crude shows"

If you ever watch South Park, look for ideas to improve your creating. You may find some redeeming sell annuity payment in that coarse show after all!

If you own a business, your website is your most powerful marketing and Marketing tool. Marketing consultant and copywriter Patrice Rhoades-Baum teams with entrepreneurs and small-business owners to make their websites DELIVER: clients, income, credibility, results, and success. A Colorado resident and social anxiety disorder outdoorswoman, Patrice is renowned for her down-to-earth website strategies. Visit www.PatriceRB.comwww.PatriceRB.com for a free audio workshop: "10 Strategies to Make Your Website Deliver!"

that article copyrighted 2008 by Patrice Rhoades-Baum. All rights reserved.